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CRO, Data & Analytics Manager
Job Posted: 6 days ago
Salary: £ 38,000 - 40,000 / Annum
Job Type: Permanent
Location: Maidstone, Kent
Expire in: 22 days
Job Description
About Us:
We are a digital marketing agency dedicated to putting customers first. We collaborate with ambitious global brands and eCommerce businesses to enhance their marketing and achieve true customer centricity. Our mission is to optimize digital performance and grow revenue by leveraging insights to fine-tune strategies.
Our Values: We are a Family, Love Our Craft, and are always Going for Gold.
The Role:
As the CRO, Data, and Analytics Manager, you will lead our best-in-class CRO projects. This role includes developing research-driven CRO testing and recommendations, using platforms like VWO, Convert, PageSense, MS Clarity, and Hotjar. You will also create insightful reports through Looker Studio and manage tagging and tracking for clients.
Joining the Behavioural Science and Innovation team, you will prioritize insights and research-led testing. Your focus will be on continuous improvement by combining behavioral models with customer engagement data to inform actionable recommendations. You'll work with a dynamic team and help evolve our CRO and CX offerings, making data-driven decisions that enhance the digital customer experience.
We Are Looking For…
A passionate individual with hands-on experience in CRO projects. You should have daily experience using platforms like VWO, PageSense, Hotjar, and Looker Studio, as well as expertise in tagging and tracking implementation via Google Tag Manager and GA4. Strong planning and prioritization skills are essential to ensure effective delivery of client roadmaps and project schedules.
Key Responsibilities:
Develop and execute CRO strategies, including audits and A/B testing.
Recommend UX/UI improvements based on behavioral insights.
Create and optimize reporting dashboards in Looker Studio.
Manage tracking implementations to ensure accurate data collection.
Build strong client relationships through strategic recommendations and performance updates.
Collaborate with other departments to integrate CRO strategies.
Conduct quality assurance checks on CRO implementations.
Mentor junior team members and promote a test-and-learn culture.Package:
Salary: £40k
Flexible, 4-day workweek (core hours 9-4:30 pm)
Hybrid work options
28 days annual leave plus additional days
Private Healthcare (including dental)
Wellbeing initiatives and training opportunitiesBefore You Apply
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