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Content Manager
Job Posted: 22 hours ago
Salary: £ 40,000 - 45,000 / Annum
Job Type: Permanent
Location: B90, Dickens Heath, Solihull
Expire in: a month
Job Description
Role: Content Manager
Contract: Permanent
Salary: Up to £45,000 dependent on experience
Location: Shirley Solihull B90
Benefits: Company car, 25 days holiday plus Bank Holidays, BUPA private medical, cash plan for dental and optical, enhanced pension scheme and free parking
We are working on behalf of an established brand who are looking to recruit an experienced Content Manager to join their marketing department to focus on supporting the Head of Brand Marketing.
You will ensure our clients brand and commercial messaging is communicated efficiently across core channels including, but not limited to, website, social media and CRM. This role will report into the Head of Brand, and you will have 1 direct report the Content Executive.
As Content Manager, you will have sole ownership for creating impactful way to communicate with their target audience, within the defined channels and in keeping with the brand identity. You’ll keep up with the evolving landscape of digital channels, competitor activity and creative trends to recommend what is required to stay relevant and secure maximum engagement.
The focus of your role will be to create engaging content to deliver brand KPIs. Commercially, you’ll be expected to own content calendars across multiple brands and channels, balancing the need for organisation and creative flare. This is an exciting opportunity to work for an established brand with several different product lines and target audiences.
This is a full-time office based role working Monday to Friday 9am until 5pm with half hour lunch.
The successful candidate will be degree educated or equivalent in Marketing, with demonstrable experience in a similar Content Manager position within a marketing department or marketing agency. Proven success in delivering cohesive content strategy across multiple channels is critical.
Role and responsibilities:
* As a Content Manager, you will be responsible for developing and deploying content and creative campaigns across all brand channels, in line with campaign and commercial objectives
* Create, own and deliver content strategy and calendar across all brands
* Collaborate with stakeholders in Campaign Management, Sales, Events and PR to ensure consistency and manage conflicting messaging
* Work closely with Head of Brand Marketing to develop campaign visual identity in line with brand visual identity
* Manage and lead the Content Executive to support delivery of plans and achievement of KPIs
* Manage the production of artwork, images, videos, text required for all areas of business
* Brief creative and production agencies to deliver high quality content, on time and in budget
* Ensure all content complies with relevant legal or industry regulations (e.g. copyright, advertising standards)
* Explore new content formats to increase engagement and reach
* Support with the maintenance of brand websites ensuring content is in line with brand and commercial campaigns
* Work with external agencies to manage the social media output for each brand
* Audit implementation of campaign content across channels, including Retail Partners
* Monitor campaign KPIs and report back to stakeholders, make recommendations for improvements
* Produce MI reports and ensure measurements are in place to measure effectiveness including target audience analysis and impact on sale
Skills and experience required:
* Degree educated or equivalent with in Marketing, Business or similar subjects
* Proven demonstrable experience in a similar Content Marketing or Content Manager role
* Automotive industry experience desirable
* Creative thinker and enthusiastic mentality
* Highly organised with excellent communication skills
* Self starter, motivated and enthusiastic nature
* bility to work well under pressur
Benefits
* Company car
* 25 days holiday plus Bank Holidays
* BUPA private medical
* Cash plan for dental and optical
* Free parking
If you have the relevant skills and experience, and actively seeking a new position with a brand as a Content Manager then please apply todayBefore You Apply
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