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Data Analytics Manager
Job Posted: 9 hours ago
Salary: £ Competitive
Job Type: Permanent
Location: Watford, Hertfordshire
Expire in: a month
Job Description
As the Data Analytics Manager, you will play a pivotal role in transforming raw data into strategic insights that drive decision-making across the organisation. You will manage a small team and be responsible for the design and implementation of analytical solutions while ensuring data integrity, accessibility, and visualisation standards.
This role requires both a sharp analytical mindset and strong collaboration and management skills, as you’ll collaborate with cross-functional teams to identify business opportunities, track performance, and optimize outcomes. With a finger on the pulse of emerging technologies and data trends, you’ll help shape our data-driven culture and elevate how we understand our customers, prospects, operations, marketing performance and growth.
In this role your key responsibilities will include but not be limited to:
* Develop and execute a comprehensive data analytics strategy aligned with business objectives
* Oversee the Data Analyst, providing mentorship, guidance, and performance management
* Design and implement a data quality improvement strategy to resolve existing issues
* Help support the delivery and ongoing optimisations of a centralised marketing dashboard to provide unified visibility into campaign performance
* Build and automate dashboards to track ROI on marketing campaigns
* Identify reporting needs and implement automated data flows to reduce manual effort
* Drive initiatives to reduce data quality issues in HubSpot
* Build strategies for augmenting and enhancing data, including tech stack recommendations, people-processes, and methods of obtaining first-party data.
* Ensuring we are compliant with data-practices and laws
* Work with the Head of Marketing Operations, and CRM Manager to ensure data flows between systems and strive for a ‘single source of truth’ of data.
* Provide reporting and insights to help the business make better decisions, and to help track marketing performance and value-add
* Work with colleagues in the business to improve automation and data collection
* Promote a good data management culture across the business
* Help to reduce or remove manual reporting practices and improve efficiency
* Continuing to support the business in any data requests or requirements
Skills & Experience
* Strong knowledge of Microsoft Excel,
* Some experience in system integrations, with expert knowledge of CRM and Marketing Automation systems (preferably NetSuite and HubSpot)
* Experience in data capture and data management
* Ability to interpret data, interpret trends and providing recommendations accordingly
* Excellent verbal and written communication skills at all levels
* In depth knowledge of marketing tools, metrics, and reporting
* Strong understanding of the digital marketing landscape
* Ability to lead a team, and agencies effectivelyBefore You Apply
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