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Digital Marketing Specialist
Job Posted: 2 days ago
Salary: £ Competitive
Job Type: Permanent
Location: Berkshire
Expire in: 25 days
Job Description
Lead the development and execution of digital marketing strategies across B2B and B2C platforms to enhance brand engagement and drive conversion. Manage digital content, platforms, and campaigns using data-driven insights while collaborating with internal teams and external partners to deliver innovative marketing solutions.
Client Details
This role is with a medium-sized organisation in the retail industry, known for its commitment to innovation and customer satisfaction. The company is focused on delivering high-quality products and services and values a forward-thinking approach to digital engagement.
Description
Develop and implement digital marketing strategies to drive online traffic and brand awareness
Manage and optimise social media channels, email marketing campaigns, and website content
Analyse digital campaign performance using analytics tools and provide actionable insights
Coordinate with internal teams to ensure brand consistency across all digital platforms
Identify trends and technologies in digital marketing to keep strategies current and effective
Oversee paid advertising campaigns, including PPC and social media ads
Collaborate with external agencies and vendors to enhance campaign effectiveness
Monitor competitor activity and adjust strategies where necessaryProfile
A successful Digital Marketing Specialist should have:
Proven experience in digital marketing within the retail industry
Strong understanding of SEO, SEM, and social media marketing
Proficiency with digital analytics tools such as GA4
Ability to create and manage paid digital campaigns effectively
Knowledge of content management systems and email marketing platforms
Excellent attention to detail and ability to meet deadlines
A data-driven approach to problem-solving and decision-makingJob Offer
Competitive salary
Generous holiday allowance and pension scheme
Private healthcare coverage and performance-based bonus opportunities
Hybrid working model with three days in Berkshire
Opportunity to work in the dynamic retail industry with a focus on digital innovationBefore You Apply
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Looking for your next career move? Join a top company hiring Digital Marketing Specialist job near me in Berkshire! This is your chance to work on exciting projects, grow professionally, and enjoy a rewarding career with competitive pay and excellent benefits. Whether you're an experienced professional or looking to take the next step, this role offers the perfect opportunity to enhance your skills and make an impact. Don’t miss out—apply today via Vita CV and take your career to the next level!
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