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Head of Marketing
Job Posted: 3 hours ago
Salary: £ 75,000 - 80,000 / Annum
Job Type: Permanent
Location: London
Expire in: a month
Job Description
Regional Head of Marketing - UK | Education Sector
Location: Mayfair, London (Hybrid + Travel)
Salary: £Competitive + Generous Benefits
Type: Permanent | Full Time
Are you a commercially-savvy marketing leader who thrives in a fast-paced, purpose-driven environment? We're working with a leading international education group (client confidential) to find a Regional Head of Marketing to drive enrolment and growth across their portfolio of premium schools in the UK.
If you're a strategic thinker with sharp brand instincts, an eye for performance, and the people skills to navigate a complex stakeholder landscape - keep reading.
The Role
You'll be leading the UK region's marketing strategy - from messaging and campaign execution to CRM optimisation and brand performance. Reporting into the Global Head of Brand and working closely with the Regional CEO, Heads of School, Admissions, and a network of central marketing pros, this role is critical in shaping the voice and visibility of these schools.
You'll also oversee one FTE in the local team, and work cross-functionally across central and regional marketing functions to bring the strategy to life.
Key Responsibilities
Develop and implement regional marketing plans focused on lead generation and student enrolment
Build differentiated messaging and communication strategies for each school
Own performance across media, PR, creative, CRM and digital channels
Work closely with Heads of School and Admissions to improve conversion from enquiry to enrolment
Regularly analyse marketing performance and optimise for ROI and retention
Lead local PR efforts to enhance brand reputation
Manage the regional marketing budget, including agency/vendor negotiations
Support and collaborate with the global marketing and digital teams on group-wide initiatives
Ensure marketing is aligned to customer insights, brand values, and commercial goals
About You
A proactive, commercially-minded leader who thrives in complex matrix environments
10+ years in senior marketing roles - ideally in education, premium services, or multi-site consumer brands
A proven track record in building integrated marketing strategies that drive measurable outcomes
Comfortable working across CRM, digital, content, PR, and brand - with hands-on experience as well as strategic oversight
A natural collaborator, confident engaging with senior leadership and local teams alike
Strong analytical mindset - confident using data to guide decisions and optimise performance
Resilient, agile, and ready to hit the ground running in a high-growth, high-expectation environment
What's on Offer
A unique opportunity to lead marketing for a high-impact, mission-led organisation in the education sector
Access to a global network of experienced marketers, creative resources, and leadership talent
Competitive salary and a generous benefits package, including significant school fee discounts
Regular travel across the UK region - and the chance to work from a stunning central London HQ
A people-first culture that supports autonomy, innovation, and personal development
Interested?
Apply now or reach out directly for a confidential chat.
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