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Head of Marketing - Tech events
Job Posted: 4 days ago
Salary: £ 51,794 - 60,426 / Annum
Job Type: Permanent
Location: Berlin
Expire in: 24 days
Job Description
Head of Marketing - Tech Events
Location: Berlin, Germany (Hybrid, 3 days/week in-office)
Contract: Full-time | €60,000-€70,000 + equity
I am recruiting for a Head of Marketing with a fast-growing B2B tech events company that is driving Europe's Deep Tech Revolution. They are building Europe's leading deep tech capital and customer acquisition marketplace, combining a business intelligence and matchmaking platform with a flagship conference.
This is a strategic and hands-on role for a growth marketer ready to lead across performance marketing, brand, content, and community development - driving awareness, engagement, and revenue for one of Europe's most exciting B2B platforms.
Key Responsibilities:
Value Proposition: Co-develop messaging and positioning for core audiences including start-ups, corporates, scale-ups, and investors.
Brand & Content Strategy: Lead the brand's evolution with impactful campaigns, a clear visual identity, social media, SEO, and engaging content.
Performance Marketing: Run data-led experiments across paid channels (search, social, affiliate) to maximise CAC efficiency and ROAS.
Audience & Community Growth: Scale the company's ecosystem by growing a high-quality, 50,000+ contact base of tech leaders, investors, and decision-makers.
Lead Generation Campaigns: Build prospect lists and launch targeted outbound campaigns to convert leads into ticket buyers, sponsors, and partners.About You:
3 - 5 years' experience in marketing or growth for B2B events, platforms, or marketplaces
Strong understanding of both organic and performance marketing strategies
Ability to segment and target audiences with tailored messaging and outreach
Skilled in building and executing outbound lead generation campaigns
Strategic thinker who's also ready to roll up their sleeves
Interest in innovation, technology, and fast-growing ecosystems
Comfortable in a start-up environment with autonomy and ownershipWhy Join?
€60,000-€70,000 salary plus equity package
Access to leading voices in Europe's tech and investment scene
High-autonomy, founder-led culture with real influence on strategy
Opportunity to scale a brand at the heart of European tech innovation
If this sounds like you send your CV now!
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