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Marketing Executive
Job Posted: 2 days ago
Salary: £ 32,000 - 32,000 / Annum
Job Type: Permanent
Location: Bradford, West Yorkshire
Expire in: 25 days
Job Description
Marketing Executive
Hybrid role Working from Home 2 days 3 days working from the Bradford HQ
Our client is a Leading manufacter of Medicail devices mainly within the Ulcer prevention space with the UK Head office based in Bradford Yorkshire and they are looking to expand their growing business with a Marketing Executive.
The Marketing Executive will be responsible for promoting specialist equipment rental services, with a focus on mainly Ulcer prevention products, across the healthcare sector but with specific focus on the Acute channel
Primary duties will include liaising with and supporting the sales team, building brand awareness, and organising company attendance at conferences and exhibitions UK wide.
Acting as part of the UK Marketing team, the Marketing Executive will be responsible for creating and delivering content for all online and traditional marketing activity, while ensuring outputs align to the Clients brand guidelines.
This is a UK group role and the candidate will be expected to collaborate with all colleagues and departments within the organisation and as per direction by Marketing Director.
KEY TASKS & ACCOUNTABILITIES
* Plan, develop, and execute targeted marketing campaigns to promote specialist equipment rental services, and specialising in Healthcare.
* Create engaging content for digital channels, email marketing, printed materials, and presentations.
* Conduct market research, NPS Surveys and competitor analysis to inform campaign strategy and positioning.
* Liaise with internal stakeholders (sales, operations, clinical teams) to ensure campaign alignment and accurate messaging.
* Manage the company’s presence across digital platforms including website, SEO/SEM, eNews and social media.
* Monitor and analyse campaign performance using analytics tools, and report on ROI and key metrics.
* Support in organising healthcare events, trade shows, and webinars to engage with NHS trusts and private providers.
* Ensure all marketing activities comply with relevant regulations and brand guidelines.
* Work in collaboration with sales/commercial colleagues as well as operations/productions teams to create highly professional content and materials for distribution to internal and external customers.
* Closely monitor competitor activities and ensure relevant colleagues are briefed concerning such activities and any other significant development sector. The postholder should be capable of predicting sector development and changes.
Skills, Qualifications and Experience
* Minimum 2 years’ experience gained in a similar role preferably, but not essential within healthcare.
* Marketing qualification (CIM) desirable. (but not essential)
* Good working knowledge of all core marketing areas, including content marketing, copywriting, multi-media, print, digital, social media, direct marketing, and promotional marketing.
* Excellent time management and prioritisation capabilities, coupled with the ability to simultaneously control various projects.
* Demonstrate a ‘can do’ attitude.
* Demonstratable ability to use available software packages in the marketing field: advanced Microsoft office skills.
* Excellent communication skills and demonstrate a collaborative approach.
* Excellent attention to detail, able to work with speed and accuracy.
* Flexible, adaptable, and energetic approach to work.
* UK driving licence.
This is a UK group role and the postholder will be expected to collaborate with all colleagues and departments within the organisation and as per direction by Marketing DirectorBefore You Apply
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