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Marketing Manager

Job Posted: 18 hours ago

  • Salary: £ 35,000 - 35,000 / Annum

    Job Type: Permanent

  • Location: Durham, County Durham

Expire in: a month

Job Description

Rewards and Benefits * Joining a highly successful and expanding business * An opportunity to help develop, shape and implement your own marketing department * Working with a very supportive director * A varied, exciting and challenging new role MTrec’s Client Opportunity Our client is an established and highly successful group based in Durham, with a growing national presence. They are now looking for an experienced Marketing Manager, to work closely with one of their directors to develop and implement a new marketing function within the business. You will play a key role in developing the infrastructure, processes and overall marketing strategy and plans, to make a real meaningful and long-term impact in the business. The role you will be doing * Support the director in developing the marketing function of the business. * Develop and optimise the group website. * Leading and managing daily operations of the Marketing Department. * Plan and implement marketing campaigns that drive engagement, leads, and customer loyalty. * Analyse, interpret, and report on the effectiveness of marketing activities to ensure continuous improvement * Elevate the company presence and reputation. * Craft compelling content across various formats including press releases, news articles, email campaigns, editorial pieces and brochures * Interpret technical data into clear, impactful marketing materials tailored to target audiences * Conduct competitor analysis to inform strategies and ensure competitive * Build and maintain strong relationships with stakeholders, including external press contacts. * Oversee and drive engagement with the internal marketing platform to ensure effective internal communication * Negotiate contracts with stakeholders as needed, such as buying and selling advertisement space * Serve as the lead advocate for the company’s ambassador programme, driving community engagement initiatives * Travel throughout the region to their various sites. About You * Previous marketing management experience, with the ability and clear track record to help develop a marketing function and implement strategy and plans. * Degree in marketing or equivalent would be advantageous * Excellent social media and copywriting skills. * Strong understanding of web content, SEO, and user experience. * Creative approach with the ability to work under pressure and to short timescales * Strong copy writing experience, with excellent oral and written communication skills * The ability to manage multiple projects/tasks simultaneously * Have a strong understanding of effective marketing communications using current and emerging technologies * In front of camera presentation skills * Experience of customer service tracking metrics * Video creation / presentation and some photography * Budget management experience is desirable

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