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PA /Marketing Assistant
Job Posted: 10 hours ago
Salary: £ 35,000 - 35,000 / Annum
Job Type: Permanent
Location: Edinburgh
Expire in: a month
Job Description
Our client is looking for a PA / Marketing Assistant
Client Details
A leader in their field
Description
General PA duties as well as marketing duties too - 70% EA and 30% Marketing
Community Engagement: Support local engagement activities within care homes, strengthening ties with the wider community.
Facilities Oversight: Manage maintenance personnel and coordinate refurbishment projects across care homes.
Interior Improvements: Oversee home decoration and improvement initiatives to enhance resident comfort and aesthetics.
Project Management: Lead strategic improvement projects, managing timelines, stakeholder contributions, and successful delivery.
Content Coordination: Work with care staff and activities teams to capture engaging stories, moments, and events.
Staff Training: Coordinate staff training sessions and professional development opportunities to support continuous learning and service excellence.
Idea Generation & Implementation: Collaborate with teams to generate and roll out ideas that improve resident wellbeing, staff morale, and the overall look and feel of each home.
Supplier & Contractor Liaison: Help manage external relationships for small projects - obtaining quotes, arranging deliveries, and overseeing progress.
The remaining 40% focuses on marketing, please see below -
Social Media Management: Develop and lead marketing campaigns across Facebook, LinkedIn, and Instagram to increase brand awareness and engagement
Marketing Collateral: Design and oversee the production of brochures, leaflets, and presentation folders to support promotional efforts.
Website Management: Collaborate with external agency partners to ensure the company website is up to date, user-friendly, and SEO-optimised.
Internal Communications: Create and distribute engaging internal newsletters to support staff engagement and information flow
Marketplace Listings: Maintain and optimise listings on platforms such as Lottie and (url removed) to improve visibility and generate enquiries.
Event Planning: Organise and deliver both company-wide and community events, ensuring alignment with brand identity and resident engagement objectives
Community Engagement: Support local engagement activities within care homes, strengthening ties with the wider community.
Sponsorships & Advertising: Coordinate sponsorships and paid advertisements to support strategic brand goals.
Branded Materials: Source and manage branded items (e.g., bags, bottles, aprons, signage) to ensure consistency in corporate identity.
Facilities Oversight: Manage maintenance personnel and coordinate refurbishment projects across care homes.
Interior Improvements: Oversee home decoration and improvement initiatives to enhance resident comfort and aesthetics.
Project Management: Lead strategic improvement projects, managing timelines, stakeholder contributions, and successful delivery.
Feedback & Insights: Design and conduct internal surveys to collect staff feedback and inform organisational planning.
Content Coordination: Work with care staff and activities teams to capture engaging stories, moments, and events.
Content Management: Systematically organise and archive photo and video content for easy access and future social media use.
Staff Training: Coordinate staff training sessions and professional development opportunities to support continuous learning and service excellence.
Awards & Recognition: Identify and submit applications for relevant care, business, and marketing awards to enhance reputation and celebrate achievements.
Profile
warm and approachable
Creative but practical
Proactive and self motivated
Community-minded
Collaborative team player
Flexible and resilientJob Offer
A competitive salary and great sector to work inBefore You Apply
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