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Senior Commercial Finance Business Partner
FMCG | Windsor, Berkshire (3 days office-based)
£75,000-£90,000 + benefits
Are you a commercially savvy finance leader who thrives in fast-paced, consumer-driven environments? Do you enjoy partnering closely with marketing, shaping strategy, and influencing decisions that drive brand growth?
Our client, a major player in the FMCG sector, is seeking a Senior Commercial Finance Business Partner to join their high-performing team. This is a pivotal role at the heart of brand strategy, combining financial leadership, strategic influence, and genuine business partnering.
What you'll be doing
- Shape long-term brand direction by designing financial frameworks that support strategic ambitions and challenge teams to deliver against them.
- Own full brand P&Ls, providing actionable insights on performance versus budget, forecast, targets, and prior year benchmarks, leveraging both internal and external data.
- Partner directly with Marketing Controllers to guide investment decisions, ensuring spend drives sustainable and profitable brand growth.
- Lead financial governance across marketing expenditure, championing robust budgeting, forecasting and reporting processes.
- Support innovation and NPD pipelines, ensuring new initiatives are financially viable and aligned with wider commercial priorities.
- Bridge marketing and operations, offering commercial insight at site meetings and informing decisions throughout the product lifecycle (Launch/Optimise/Consolidate/End-of-Life).
- Collaborate with commercial and value creation teams to analyse promotional performance and uncover opportunities to enhance ROI.
- Develop and upskill marketing partners, building their financial understanding and strengthening capability across the wider function.
What we're looking for
- A qualified accountant (ACA/ACCA/CIMA) with strong commercial finance experience.
- A background in FMCG, consumer goods or similarly fast-paced, brand-led environments.
- Proven experience partnering with marketing or commercial teams.
- Strong financial modelling, analytical capability, and strategic thinking.
- Excellent communication skills with the confidence to challenge, influence and coach senior stakeholders.
Why join?
This is an opportunity to have a real voice in shaping well-known consumer brands and influencing high-impact strategic decisions. You'll join a collaborative, supportive team where commercial finance is truly embedded in the business.
AGY - Vitae Financial Recruitment
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