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Digital PR & Outreach Manager

Job Posted: 2 hours ago

Salary: £ 55,000 - 70,000 / Annum
Job Type: Permanent
Location: Chichester, West Sussex

Expire in: a month

Job Description

Digital PR & Outreach Manager

About Us
We are the clear market leader in our sector and one of the fastest-growing car buying
companies in the world. In the UK we generate over 100,000 customer enquiries each
month and book in tens of thousands of vehicles over the same period through our
high-traffic websites and nationwide operations. We have now launched across the United States, with multiple states already live and an ambitious plan to expand nationwide.

Our rapid expansion and success have been driven by outstanding people, a strong culture, and our ability to lean into the advantages of cutting-edge technology. We are not a speculative startup. We have been established for over 15 years, are highly profitable, and have achieved this scale without external funding. That gives us both security and momentum – and yet, despite our size, we have kept the excitement, energy and ambition of a startup. Our team is collaborative, ambitious and relentlessly driven to be the best and most exciting place to work in our sector.

Our aim is bold: to build a billion-dollar valuation within the next five years. Along the way, we want our growth to make a positive difference to others. We have already donated over £1 million to various charities, and as we scale, so too will our donations.

We offer a great base salary but the real game changer is what comes over the longer term.

Because of the huge opportunity for growth in the US, we intend to explore opportunities to provide equity in the business for those who make an exceptional impact in driving this expansion. We want the people who help us achieve our most ambitious goals to share directly in the value they create. This can result in genuinely life-changing benefits as the company continues its growth journey.

The Role
We are looking for a Digital PR & Outreach Manager to help take our brands to the next
level through creative, SEO-led digital PR campaigns.
This is a hands-on role — you’ll be researching and pitching stories, working closely with our in-house content team to shape and produce compelling campaigns, and directly reaching out to journalists, editors, and website owners to secure high-quality coverage and backlinks.
You’ll also help develop and oversee our affiliate partnerships, but that will be a smaller part of the role. The core focus is on earning editorial coverage, building authority, and improving SEO performance through great storytelling, outreach, and relationship-building.

If you have strong PR instincts, a love of content creation, and the drive to roll up your
sleeves and deliver measurable SEO impact, we’d love to hear from you.

Key Responsibilities
• Research, develop and pitch creative story ideas to secure coverage and backlinks in top automotive, consumer, and national publications
• Collaborate with our in-house content team to plan and produce data-led or newsworthy campaigns
• Personally reach out to journalists, editors, and site owners to build lasting relationships
and secure placements
• Achieve 3–5 relevant editorials or high-authority backlinks each month
• Track and report performance against SEO goals, including keyword rankings and organic traffic growth
• Support the growth of our affiliate program, creating commission models and onboarding processes
• Build relationships with a small number of key affiliates and ensure proper tracking and
reporting
• Where possible, combine editorial and affiliate opportunities for maximum reach
• Report monthly on outreach, backlink, and campaign performance
• Work closely with the SEO and content teams to align PR activity with broader growth
targets
• Stay ahead of digital PR and SEO trends, testing new approaches and tools to boost
performance
What Success Looks Like
Within your first 12 months, you’ll:
• Secure 40–50 high-quality editorial placements and backlinks per year
• Deliver measurable SEO uplift – average +5 positions on key search terms and 10–15%
more organic traffic year-on-year
• Build a strong network of media and online publishing contacts in the automotive and
consumer sectors
• Launch or scale our affiliate partnerships, with 70% of partners actively driving traffic
• Land 5+ dual wins (coverage that also includes affiliate or partnership placements)

What We’re Looking For
• 3–5+ years’ experience in digital PR, SEO outreach, or link-building campaigns
• Strong understanding of how digital PR drives organic growth and domain authority
• Excellent writer and storyteller – able to turn ideas and data into headlines that earn links
• Hands-on outreach experience – confident pitching to journalists and editors directly
• Familiarity with media databases and SEO tools (e.g., Ahrefs, Semrush, BuzzStream,
Gorkana)
• Commercially minded, able to set and meet measurable performance targets
• Previous experience with affiliate or partnership marketing is beneficial but not essential
• Automotive or recycling sector knowledge is a bonus, not a requirement
Working Pattern- Monday to Friday, 8:00am – 5:00pm, remote with quarterly visits to our offices.

Benefits and Perks
• Competitive pension package
• Comprehensive wellbeing and employee support programme
• Access to discounted gym memberships and an on-demand GP service
• Retail and leisure discounts across leading brands (Caffè Nero, Pizza Express, TK Maxx, Adidas, and more)
• Opportunities for professional development and funded training
• Regular team meet-ups and company events throughout the year
• Annual summer and Christmas celebrations
• Free food Fridays and fresh fruit available for staff working on site
• Free on-site parking
• Discounted garage services for vehicle owners
• Counselling and financial assistance helpline

Before You Apply

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Bank details.
National Insurance number.
Date of birth.

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Looking for your next career move? Join a top company hiring Digital PR & Outreach Manager job near me in Chichester, West Sussex! This is your chance to work on exciting projects, grow professionally, and enjoy a rewarding career with competitive pay and excellent benefits. Whether you're an experienced professional or looking to take the next step, this role offers the perfect opportunity to enhance your skills and make an impact. Don’t miss out—apply today via Vita CV and take your career to the next level!