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CRM Executive

Job Posted: 3 days ago

Salary: £ 30,000 - 35,000 / Annum
Job Type: Permanent
Location: Lytham St. Annes, Lancashire

Expire in: 24 days

Job Description

CRM Executive | Lancashire | up to £35k, 25 days holiday, Bonus, Paid birthday

A leading UK luxury retail brand is looking for a CRM Executive to join their Digital and Brand Experience team. This is a full-time, permanent opportunity for someone passionate about customer engagement, data-led marketing and delivering high-impact CRM campaigns across multiple channels.

As a CRM Executive, you'll play a key role in shaping how customers connect with the brand across email, SMS and direct mail, driving acquisition, retention and long-term customer value.

Key Responsibilities In the position of CRM Executive:

Plan, deliver and optimise CRM campaigns across email, SMS and direct mail

Manage lifecycle and automated customer journeys end-to-end

Coordinate campaign timelines, creative briefs, approvals and deployment schedules

Use customer segmentation to improve engagement and targeting

Monitor campaign performance and turn data into clear insights and recommendations

Support database growth strategies across online and offline channels

Reduce churn and improve customer retention through targeted activity

Ensure compliance with CRM regulations and best practices across all channels

Collaborate closely with marketing, digital and wider business teams

Manage budgets, track spend and identify opportunities to improve ROI

This CRM Executive position is ideal for someone who enjoys combining creativity with data. You'll be hands-on in campaign delivery while also influencing CRM strategy through insights and performance analysis.

What We're Looking For:

Experience in CRM marketing within a fast-paced environment

Hands-on delivery of email, SMS and direct mail campaigns

Strong analytical skills with confidence interpreting customer data

Advanced Excel skills (reporting, data manipulation, insights)

Experience with CRM platforms such as Bloomreach (or similar ESPs)

Google Analytics (or equivalent web analytics tools)

Strong organisation, prioritisation and time management skills

Ability to work independently and make confident decisions

Strong communication and collaboration skills

As a CRM Executive, you'll be joining a people-first business with a strong reputation for customer experience, long-term thinking and meaningful engagement. You'll be trusted to own your work, bring ideas to the table and help shape how customers experience the brand at every stage of their journey.

Apply now to be considered.

BH36052

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Looking for your next career move? Join a top company hiring CRM Executive job near me in Lytham St. Annes, Lancashire! This is your chance to work on exciting projects, grow professionally, and enjoy a rewarding career with competitive pay and excellent benefits. Whether you're an experienced professional or looking to take the next step, this role offers the perfect opportunity to enhance your skills and make an impact. Don’t miss out—apply today via Vita CV and take your career to the next level!